Next 1 Interactive, Inc., a media company focused on travel and real estate, announced Tuesday that the pilot episode of a new home improvement reality show focused on foreclosure renovation saw some success in a test market in New York.
The show, titled “Foreclosure 2 Fabulous,” follows host Patrick Colville and his family and friends as they help participants buy, renovate, and refurnish foreclosed vacation properties within a five-day period. The program is designed to show participants and viewers how they can “own and enjoy their own little piece of paradise.”
The pilot episode was aired as a test in the New York area to a potential viewing audience of 700,000 over the last two weeks. As a result of the airings, Next 1 reports receiving hundreds of inquiries from people wanting to purchase foreclosed properties.
The first 13-episode season of “Foreclosure 2 Fabulous” is set to launch in October, with a broadcasting audience of approximately 100 million households across the country. The show’s website will also feature live streaming episodes.
Next 1 Realty, a subsidiary of Next 1 Interactive, is the real estate agent of record and will handle all leads for real estate and foreclosure transactions and referrals stemming from the show’s airings. Viewers will be able to access a list of home inventory through a section of Next 1 Realty’s website.
Bill Kerby, CEO of Next 1 Interactive, said he expects the “Foreclosure 2 Fabulous” will motivate viewers to participant in the recovering market, especially in the hard-hit states where Colville plans to focus his efforts.
“‘Foreclosure 2 Fabulous’ provides the entertainment value desired by viewers that can cause the necessary interest in real estate transactions. The possibilities continue to expand as Next 1 Realty advances in exposing video on demand to viewers in unique ways,” Kerby said.
